Brand Intelligence

"Once I gave Kaitlyn the vision of my business broken down to the best of my ability, she put a magnifying glass on it and allowed me to see the vision even more clearly than I was able to articulate or explain myself."

"Not only were her expertise and knowledge of modern marketing practices clear, but it’s definite her work is designed to put people first and be of continuous service to the people brands aim to impact. I couldn’t recommend Kaitlyn enough in developing marketing strategies to impact users, customers, and people, through her natural ability to provide clarity and direction to marketing your brand and on how to form a people-first business."

“I now have a clear direction for how to grow brand awareness and focus our marketing efforts going forward. Kaitlyn helped me with my brand strategy, UGC strategy, and creating templates for my social media posts. She’s very talented and creative, works efficiently, and is quick and reliable — a pleasure to work with. I would definitely recommend her and will be working with her again.”

"Kaitlyn does a phenomenal job of capturing the essence of people-driven brands. Her ability to take scattered ideas and synthesize them into something clear, strategic, and deeply human is unmatched. She made marketing—which can often feel icky to me—feel authentic and even exciting."

“Kaitlyn was excellent! She had very concise feedback on my business and provided clear and easily actionable steps to reach the goals I have for my business. I walked away feeling much better about how to move forward with my business!”

"Kaitlyn did an exceptional job on this project! She delivered a long, extremely thorough document with a clear picture of how we're perceived by our audience, who our audience is, and how to talk to them effectively. She included concrete action items and suggestions for how to shape our brand and marketing that we will be executing soon."

"Kaitlyn is wonderful! She can take ramblings and turn them into strategy. I enjoyed our conversation and the product-- my personal brand details and storytelling strategy-- she developed. She has given me so many ideas to think about for how to continue shaping my personal brand."

"Kaitlyn was very helpful in helping us get more people on our website and more customers in the door of our preschool. Because we work with children, we wanted our branding and website to have a nurturing feeling, and she able to get that across through the colors and language used on the website and the marketing materials we put out into the community. We've worked with her since 2019 and she has done all of our marketing projects since. She's amazing!"

"Before working with Kaitlyn, my brand did not have a consistent voice throughout my website and my platforms. I did not know what made my brand different or how to speak to my dream customer. Kaitlyn helped me gain detailed clarity on who my dream customer is, how to speak to them, and what makes my brand unique out of thousands of brands in the same industry. I loved that she had everything organized, yet there was a lot of room for spontaneity during our brand strategy call. It really allowed me to tap into what this brand is about. Kaitlyn asked very helpful questions and made connections that I had never thought about. I loved working with Kaitlyn and getting her unique perspective."

"My personal brand statement is clear, focused, and optimized for growing my reach and engagement among my target audience. I have a blueprint for success to continue evolving and refining my personal brand across all social platforms."

"I wanted to bring a modern feel to a category that was outdated in order to capture a younger demographic. She was able to use the information to bring my ideas to life.”