Brand + Marketing Strategy

We’ll build a powerful and authentic brand with a tailored strategy that connects you with your ideal audience and drives sustainable growth - in just 2 weeks.

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Hi, I’m Kaitlyn!

I'm the lead Business Coach at Reasonate Studio, where I've spent the last 6 years helping brands connect with the customers who will love them most. As a native Texan with a Bachelor's degree in Marketing and an MBA in International Business, I've always been fascinated by why we, as humans, buy into products and services. Since starting Reasonate Studio in 2017, I’ve partnered with social impact organizations, small businesses, and global corporations, creating authentic and sustainable strategies that drive growth and help them truly understand their businesses and customers.

See how to work with me below

Trusted by small business owners & entrepreneurs - like you

Kenneth C.

Once I gave Kaitlyn the vision of my business broken down to the best of my ability, she put a magnifying glass on it, and allowed me to see the vision even more clearly than I was able to articulate or explain myself.
Nick D.

Working with Kaitlyn brought clarity, insight, and direction to forming the marketing strategy of our software platform. Not only were her expertise and knowledge of modern marketing practices clear, but it's definite her work is designed to put people first and be of continuous service to the people brands aim to impact. I couldn't recommend Kaitlyn enough in developing marketing strategies to impact users, customers, and people, through her natural ability to provide clarity and direction to marketing your brand and on how to form a people-first business.
Lillian C.

I now have a clear direction for how to grow brand awareness and focus our marketing efforts going forward. Kaitlyn helped me with my brand strategy, UGC strategy, and creating templates for my social media posts. She’s very talented and creative. Works efficiently and very quick and reliable - a pleasure to work with. I would definitely recommend her and will be working with her again.
Tony H.

I wanted to bring a modern feel to a category that was outdated in order to capture a younger demographic. She was able to use the information to bring my ideas to life.
Chris B.

My personal brand statement is clear, focused, and optimized for growing my reach and engagement among my target audience. I have a blueprint for success to continue evolving and refining my personal brand across all social platforms.

Brand + Marketing Strategy Packages

Not all brand strategies will include a marketing add-on, it is optional! But, here is what your package may look like. All packages are custom, so it is possible yours may look a little different.

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Book now

Building Your Brand’s Foundation

Clarify your brand's purpose, values, and mission to align with your vision.
Identify your ideal audience and create detailed buyer personas.
Define your brand’s personality through archetypes and voice to resonate with your audience.
Address your audience’s challenges and pain points, and position your brand as the solution they’ve been searching for.
Develop a consistent and impactful brand voice and personality that makes your brand memorable.
Craft a compelling elevator pitch, tagline, and hook that captures attention (online and offline) instantly.

Enhancing Your Marketing Strategy

Conduct a comprehensive marketing audit to understand what’s working and where you can improve.
Uncover your brand’s unique differentiating factor and what sets you apart from the competition.
Gain valuable marketing insights into consumer behavior and discover how to drive more sales.
Map out your customer journey, from first discovering your brand to becoming a loyal fan.
Effective solutions at every stage of the customer experience to build long-lasting relationships and keep them coming back.
How to optimize your social media profiles for follower engagement.

Book with Kaitlyn

Ready to meet with Kaitlyn and build your vision?

Next Steps:

Click “book now” to purchase your package.
Schedule your strategy call (make sure to include any/all decision makers for your brand).
After the strategy call, Kaitlyn will deliver your strategy document within 2 weeks.

Any questions? Click here to email Kaitlyn.